I am from: Lubbock.
My family: I have been married for almost 30 years to Randall and we have four children; Matthew and his wife Deirdre; Joshua and his wife, Keri; Caleb and his wife Kasey; and Emily and her dogs Allie and Brownie.
How I ended up in this business: My interest in preserving memories began after the loss of our daughter in 1994. I knew that our photos and movies of her life were irreplaceable. Researching how to preserve our own memories led me to beginning a business helping others with their photos. As digital photography took off in the early 2000s, we all started taking more and more photos and becoming more overwhelmed with our digital photos and aging boxes of printed photos. Seeing this need, I decided to change my business focus to actually organizing people’s photos and creating books for them. Today I manage photo collections for families and businesses in a personalized way that meets their need to share and celebrate their special moments.
The one thing I enjoy most about my work: I love getting to know different people and being able to provide them with solutions for their photos through organizing and capturing their stories. One of my most rewarding projects is creating the memory book for the South Plains Honor Flight. I’ve created books for the last three years for the veterans and guardians on this memorable trip.
My business philosophy is: Treat each client’s photos as if they were my own. I strive to help my clients celebrate and preserve their life or business by offering the best organization system and the best methods for their photos to be enjoyed. Each person has a unique story to share and their photo books, slideshows and home decor products should reflect their personality.
What are your goals in your business? For generations, we have taken photos and home movies to be enjoyed, not stuck in a box, a computer or a phone. I want people to be able to easily enjoy their photos. Preserving family memories is important, and if people don’t have the time or desire to do it themselves, I want them to know that it’s OK to hire someone like me to do it for them, and that they can feel confident that their memories will be safe and ready to enjoy. Family stories build self-confidence and resilience in children, so I want to see photos taken in the past continue to impact future generations.
I have been a member of The Photo Managers since its beginning in 2009 and I have attended five of their conferences as well as many online and phone trainings over the years. The conferences have been in Dallas, Texas; Cleveland, Ohio; Raleigh, North Carolina; Chicago, Illinois, and Albuquerque, New Mexico. This year, we had a virtual global summit due to the COVID pandemic.
I also attended the Organize 365 conference in June 2018.
I am an Association of Personal Photo Organizers Masterclass Graduate as of April 2019.